Selling Skills for Exhibitions

1 Day
Nottingham 6th Aug 2025
14th Aug 2025

Course Overview

Exhibition selling is different from normal selling and this course takes you through the process from set up to breakdown and post exhibition follow-up. It will ensure that visitors to the stand are welcomed correctly, qualified and that time is spent with the right visitors and time spent with the wrong visitors is minimised!

Course Locations

Selling Skills for Exhibitions London
Selling Skills for Exhibitions Manchester
Selling Skills for Exhibitions Nottingham
Selling Skills for Exhibitions Birmingham
Selling Skills for Exhibitions Bristol
Selling Skills for Exhibitions Edinburgh
Selling Skills for Exhibitions Leeds

Related Courses

Here is a selection of courses that we think you might also be interested in.

Customer Care
Developing Major Accounts
The Art of Retail Selling
Introduction to Building Personal Resilience

Timetable

09:30 – 10:00 Coffee & Course Objectives
10:00 – 10:30 Understanding the exhibition environment and how important the people manning the stand are
10:30 – 11:15 Setting your objectives
11:30 – 12:00 Classic dos and donts on an exhibition stand
12:00 – 12.15 The Welcome – Introducing People to the stand
12:15 – 13.00 Qualification – Using Open Questions
13.00 – 14:00 Lunch
14:00 – 14:30 Presenting your product/service
(Features, benefits and matching benefits)
14:30 – 15:00 Closing Techniques
(Dealing With Objections – 20 different closing skills)
15:00 – 16:00 Role Plays
16:00 – 16:30 How to best follow-up leads post the exhibition
(Using A Prospect System Effectively. Delegates learn how to systematically keep in touch with both customers and potential customers.)
16:30 – 16:45 Summary & Action Plans Agreed

Testimonials

Very highly recommend! Very useful and helpful training. I learned a lot of new skills and refreshed existing.

Paul Simister, Sculpt Pro Aesthetics

Benefits

  • Understanding the exhibition environment
  • The importance of the people manning the stand
  • Understanding company objectives
  • Setting personal targets
  • Classic do’s and don’ts on an exhibition stand
  • Understand the importance of body language and presentation
  • How to welcome visitors
  • How to efficiently and effectively qualify stand visitors
  • Learn 20 different closing skills
  • How to best log enquiries
  • How to best follow-up leads post the exhibition
In-Person Training
Live Virtual Training
Book your place on one of our scheduled courses...
6th Aug 2025
Nottingham
£450.00
Places
8th Aug 2025
Leeds
£450.00
Places
12th Aug 2025
Birmingham
£450.00
Places
15th Aug 2025
Manchester
£450.00
Places
19th Aug 2025
London
£450.00
Places
26th Aug 2025
Bristol (Clifton)
£450.00
Places
29th Aug 2025
Edinburgh
£450.00
Places
3rd Sep 2025
Birmingham
£450.00
Places
4th Sep 2025
Nottingham
£450.00
Places
12th Sep 2025
Edinburgh
£450.00
Places
View 66 more available dates
12th Sep 2025
London
£450.00
Places
17th Sep 2025
Manchester
£450.00
Places
19th Sep 2025
Bristol (Clifton)
£450.00
Places
26th Sep 2025
Leeds
£450.00
Places
2nd Oct 2025
Nottingham
£450.00
Places
9th Oct 2025
Birmingham
£450.00
Places
10th Oct 2025
Manchester
£450.00
Places
15th Oct 2025
Bristol (Clifton)
£450.00
Places
22nd Oct 2025
Leeds
£450.00
Places
24th Oct 2025
London
£450.00
Places
30th Oct 2025
Edinburgh
£450.00
Places
4th Nov 2025
Leeds
£450.00
Places
5th Nov 2025
Birmingham
£450.00
Places
7th Nov 2025
Manchester
£450.00
Places
12th Nov 2025
London
£450.00
Places
14th Nov 2025
Edinburgh
£450.00
Places
19th Nov 2025
Bristol (Clifton)
£450.00
Places
28th Nov 2025
Nottingham
£450.00
Places
5th Dec 2025
Nottingham
£450.00
Places
8th Dec 2025
Leeds
£450.00
Places
12th Dec 2025
London
£450.00
Places
16th Dec 2025
Manchester
£450.00
Places
18th Dec 2025
Edinburgh
£450.00
Places
18th Dec 2025
Birmingham
£450.00
Places
9th Jan 2026
Leeds
£450.00
Places
14th Jan 2026
Nottingham
£450.00
Places
16th Jan 2026
Bristol (Clifton)
£450.00
Places
16th Jan 2026
Manchester
£450.00
Places
21st Jan 2026
Edinburgh
£450.00
Places
23rd Jan 2026
Birmingham
£450.00
Places
30th Jan 2026
London
£450.00
Places
4th Feb 2026
London
£450.00
Places
11th Feb 2026
Birmingham
£450.00
Places
13th Feb 2026
Manchester
£450.00
Places
18th Feb 2026
Bristol (Clifton)
£450.00
Places
20th Feb 2026
Edinburgh
£450.00
Places
19th Aug 2026
London
£450.00
Places
25th Aug 2026
Bristol (Clifton)
£450.00
Places
28th Aug 2026
Edinburgh
£450.00
Places
3rd Sep 2026
Birmingham
£450.00
Places
4th Sep 2026
Nottingham
£450.00
Places
14th Sep 2026
Edinburgh
£450.00
Places
14th Sep 2026
London
£450.00
Places
17th Sep 2026
Manchester
£450.00
Places
21st Sep 2026
Bristol (Clifton)
£450.00
Places
28th Sep 2026
Leeds
£450.00
Places
2nd Oct 2026
Nottingham
£450.00
Places
9th Oct 2026
Birmingham
£450.00
Places
12th Oct 2026
Manchester
£450.00
Places
15th Oct 2026
Bristol (Clifton)
£450.00
Places
22nd Oct 2026
Leeds
£450.00
Places
26th Oct 2026
London
£450.00
Places
30th Oct 2026
Edinburgh
£450.00
Places
4th Nov 2026
Leeds
£450.00
Places
5th Nov 2026
Birmingham
£450.00
Places
9th Nov 2026
Manchester
£450.00
Places
12th Nov 2026
London
£450.00
Places
16th Nov 2026
Edinburgh
£450.00
Places
19th Nov 2026
Bristol (Clifton)
£450.00
Places
30th Nov 2026
Nottingham
£450.00
Places
7th Dec 2026
Nottingham
£450.00
Places
8th Dec 2026
Leeds
£450.00
Places
14th Dec 2026
London
£450.00
Places
16th Dec 2026
Manchester
£450.00
Places
18th Dec 2026
Edinburgh
£450.00
Places
18th Dec 2026
Birmingham
£450.00
Places
...or create a training session that suits you using one of the options below.
Inhouse Training
1-5 delegates £1,150.00
6-10 delegates £1,600.00
Each additional £100.00
1-2-1 Executive Coaching
½ day on-site£1,250.00
1 day on-site£1,250.00
U-Choose Training
Per delegate£450.00
Please choose a training location
Duration
Places
Book your place on one of our online courses...
14th Aug 2025
Full Day
£325.00
Places
15th Sep 2025
Full Day
£325.00
Places
14th Oct 2025
Full Day
£325.00
Places
14th Nov 2025
Full Day
£325.00
Places
11th Dec 2025
Full Day
£325.00
Places
13th Jan 2026
Full Day
£325.00
Places
13th Feb 2026
Full Day
£325.00
Places
12th Mar 2026
Full Day
£325.00
Places
1st Apr 2026
Full Day
£325.00
Places
13th May 2026
Full Day
£325.00
Places
View 7 more available dates
11th Jun 2026
Full Day
£325.00
Places
13th Jul 2026
Full Day
£325.00
Places
13th Aug 2026
Full Day
£325.00
Places
15th Sep 2026
Full Day
£325.00
Places
14th Oct 2026
Full Day
£325.00
Places
16th Nov 2026
Full Day
£325.00
Places
11th Dec 2026
Full Day
£325.00
Places
...or create a training session that suits you using one of the options below.
Private Virtual Training
1-2 delegates £800.00
Each additional £325.00
1-2-1 Virtual Executive Coaching
½ day 1-2-1 virtually£650.00
1 day 1-2-1 virtually£650.00
U-Choose Virtual Training
Per delegate£325.00
Places
Duration