Developing Major Accounts

1 Day
London 21st Jun 2024
10th Jul 2024
5.5 hours

Course Overview

This developing major accounts course is essential for any salesperson trying to develop a major account. Delegates learn how to identify key influencers in the organisation, assess the political strengths and weaknesses of their contacts and allocate sales time accordingly. Delegates complete the course by designing tailor-made strategies for selling more to their major accounts.

This sales training course is available throughout the UK.

 

CPD Value 5.5 Hours

CPD Value 5.5 Hours

Course Locations

Developing Major Accounts London
Developing Major Accounts Manchester
Developing Major Accounts Nottingham
Developing Major Accounts Birmingham
Developing Major Accounts Bristol
Developing Major Accounts Edinburgh
Developing Major Accounts Leeds

This course qualifies for Continuous Professional Development hours. Learn more about CPD

Timetable

09:30 - 10:00 Coffee & Course Objectives

10:00 - 10:30 Defining the Influencers

(Five types of decision makers defined and a look at what motivates them to influence the buying decision.)

10:30 - 11:15 Finding the Influencers & Finding the Key Influencer

11:15 - 11:45 Defining Why You Win & Lose Business

11:45 - 13:00 Developing Sales Opportunities

(A look at developing existing accounts by making new contacts in different departments/sites. How to sell up as well as across.)

13:00 - 14:00 Lunch Break.

14:00 - 15:30 Knowing Your Key Influencers View on the Competition Better than the Competition Does

15:30 - 16:30 Advanced Sales Strategies for Key Accounts

16:30 - 16:45 Summary & Action Plans Agreed

Testimonials

Course delivered virtually

The course was well structured and interactive. Definitely felt like more of a discussion and was able to pick up a lot of ideas regarding strategy and how to approach my own customer base. 

Syed Ahmed, 2BScientific Ltd

Very useful and great examples given.

Jenny O’Sullivan, Telford International Centre Ltd

Enjoyed course, very beneficial.

Craig Wood, Value Contor LTD

Excellent, relevant and practical training course with superb delivery.

Kate Buckley, Assureweb

Well delivered - really engaged with our business and focused on improving our work rather than just content of the course.

Ben West, Bandvulc Tyres

Benefits

  • Ability to formulate a sales proposal that takes into account the main competition
  • Strategies for achieving true alignment with the politically powerful people within the customers organisation
  • Knowledge of how to implement a CRM (Customer Relationship Management) system which incorporates multiple influencers within each company
In-Person Training
Live Virtual Training
Book your place on one of our scheduled courses...
21st Jun 2024
London
£430.00
3rd Jul 2024
Leeds
£430.00
Places
9th Jul 2024
Nottingham
£430.00
Places
17th Jul 2024
London
£430.00
Places
22nd Jul 2024
Bristol (Clifton)
£430.00
Places
9th Aug 2024
Birmingham
£430.00
Places
12th Aug 2024
Nottingham
£430.00
Places
9th Sep 2024
Nottingham
£430.00
Places
10th Sep 2024
London
£430.00
Places
20th Sep 2024
Manchester
£430.00
Places
View 6 more available dates
24th Sep 2024
London
£430.00
Places
16th Oct 2024
Nottingham
£430.00
Places
22nd Oct 2024
London
£430.00
Places
25th Oct 2024
Edinburgh
£430.00
Places
14th Nov 2024
Nottingham
£430.00
Places
2nd Dec 2024
London
£430.00
Places
...or create a training session that suits you using one of the options below.
Inhouse Training
1-5 delegates £1,100.00
6-10 delegates £1,500.00
Each additional £100.00
1-2-1 Executive Coaching
½ day on-site£750.00
1 day on-site£1,250.00
U-Choose Training
Per delegate£430.00
Please choose a training location
Duration
Places
Book your place on one of our online courses...
10th Jul 2024
Full Day
£280.00
Places
12th Aug 2024
Full Day
£280.00
Places
11th Sep 2024
Full Day
£280.00
Places
10th Oct 2024
Full Day
£280.00
Places
11th Nov 2024
Full Day
£280.00
Places
11th Dec 2024
Full Day
£280.00
Places
...or create a training session that suits you using one of the options below.
Private Virtual Training
1-2 delegates £580.00
Each additional £80.00
1-2-1 Virtual Executive Coaching
½ day 1-2-1 virtually£600.00
1 day 1-2-1 virtually£950.00
U-Choose Virtual Training
Per delegate£280.00
Places
Duration