How to Be Great at Telephone Cold Calling - Half Day (am)

Half Day (AM)
Edinburgh 6th Jul 2026
6th Jul 2026
3 hours

Course Overview

This course qualifies for Continuous Professional Development hours. Learn more about CPD

Timetable

09:30 - 10:00 Coffee & Course Objectives

10:00 - 11:15 How to Make Cold Calls Effectively

11:15 - 11:30 Preparation of Contact Lists*

11:30 - 11:45 Working Coffee Break

11:45 - 12:30 Tutor to Make Real Prospect Calls Whilst Participants Listen In

12:30 - 13:00 Questions and Answers & Summary of the Course

 

* Delegates should bring up-to-date business directories and any lists of cold prospects. Corporate brochures and a business card will help the trainer make the live calls.

Testimonials

Malcolm was a very engaging trainer and I really enjoyed this session on cold calling.

Georgia Howarth, Me Learning Ltd

Attended virtual course:

The course was run brilliantly very engaging and learnt a lot. The teacher really changed my perspective of making cold calls. 

Marek Wisniewski, Transputec Limited

I really appreciated how Malcolm dealt with the topics we wanted so the course was not too 'scripted' but still had the correct amount of structure.

Sam Kaberry, PMD Business Finance

Lively and enjoyable. Time well spent.

Mark Millhouse, PMD Business Finance

Thought course was excellent, provided useful, practical tools to better me at my role.

Adam Nacey, Academy Leasing

Really good resources.

Emily Nelson, The Thrive Show

Great course. Highly enjoyable.

Daniel Nuttall, Henderson Employee Benefits Ltd

This 1/2 day telephone sales training course in cold calling has given me a clear way of how to best make cold calls. The demonstration by the trainer was invaluable and also the trainer listening to me make the calls was extremely helpful. In just over an hour of calling between us, we managed to get 4 good leads. The methodology taught is simple, ethical and very logical meaning that I am now far more efficient at undertaking this task. I would highly recommend this course to anyone new to cold calling on the telephone or those more experienced like myself wishing to improve their techniques.

Great trainer, personable, focused and direct.

Nick Howells, STS
An extremely informative day with much to think about. Gifted tutor!
Andy Dunkley, Barcham Trees
Thought the course was excellent and found it very helpful.
Craig Wilkinson, Amada UK Ltd
Very good course, well delivered.
Guy Finch, Media Hut

Benefits

  • Greater confidence in making cold calls on the telephone
  • Effective Techniques for telephone prospecting
  • Development of an individual style
  • The ability to make direct contact with the decision-maker
  • Genuine leads generated on the course
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