The Art of Retail Selling training

Course Overview

This is a course designed to assist individuals and companies to benefit from the experiences and research of successful retail establishments. Public Houses have also benefited.

This The Art of Retail Selling course is available throughout the UK.

CPD Value 5.5 Hours

Course Locations

The Art of Retail Selling London
The Art of Retail Selling Manchester
The Art of Retail Selling Nottingham
The Art of Retail Selling Birmingham
The Art of Retail Selling Bristol
The Art of Retail Selling Edinburgh
The Art of Retail Selling Leeds

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Knowing Your Customer To Maximise Business Opportunities
Through the Customers' Eyes
Relationship Marketing
Enhancing the Visitors Experience

This course qualifies for Continuous Professional Development hours. Learn more about CPD

Timetable

09.30 – 10.00     Coffee, Introduction and Objectives
10.00 – 10.30     Four Stages of Retail
(Building a profile of success)
10.30 – 11.00     Our Customers – Who Are They?
(What do we know about our customers?)
11.00 – 11.30     Hotspots
(Where are the greatest areas of impact and how do we use them?)
11.30 - 12.15      First Impressions
(Immediate impact exercises)
12.15 - 12.35      Customers - Winning Their Hearts and Minds
12.35 – 13.00     What Do They Really Want?
(Understanding their situation and needs, spotting our opportunities)
13.00 - 14.00      Lunch
14.00 – 14.45     Providing Solutions
14.45 – 15.15     Handling Objections
15.15 - 16.00      Closing the Sale
16.00 - 16.15      Maximising - Associated Sales and Additional Opportunities
16.15 - 16.30      Positive Next Steps
16.30 - 17:00      Action Plans Agreed

Testimonials

I really enjoyed the course. Very well presented with great understanding.

Ronnie Glass, Orvis

A very good course.

David Weatherston, Orvis

The course was very enjoyable and I have learnt a lot.

Sarah Bales, Orvis

Very interesting - lots of ideas.

Rebecca Furness, Total Fitness

Very good and helpful.

Catherine Fulton, Kiltane Retail Ltd

Benefits

An understanding of customers real needs and wants
An understanding of how customer profile affects product placement and layout
How to ensure continued custom
Actions to be implemented