Brand Building with the Public

1 Day
London 10th Dec 2024
12th Dec 2024
5.5 hours

Course Overview

This brand building course introduces the fundamentals of brand identity and running a brand centre. Areas covered include: What makes a good brand? Objectives when interacting with the public.

This Brand Building with the Public course is available throughout the UK.

CPD Value 5.5 Hours

Course Locations

Brand Building with the Public London
Brand Building with the Public Manchester
Brand Building with the Public Nottingham
Brand Building with the Public Birmingham
Brand Building with the Public Bristol
Brand Building with the Public Edinburgh
Brand Building with the Public Leeds

Related Courses

Here is a selection of courses that we think you might also be interested in.

Knowing Your Customer To Maximise Business Opportunities
Enhancing the Visitors Experience
The Client Meeting - Face to Face Selling
Confidence in Making Face to Face Cold Calls
Outstanding Customer Service Skills
Public Speaking
Essential Marketing Skills

This course qualifies for Continuous Professional Development hours. Learn more about CPD

Timetable

09:30 - 10:00 Coffee & Course Objectives (To be effective when working a brand centre you must have 3 things, confidence, enthusiasm & knowledge. We are here to give you these!)

10:00 - 11:00 The Value of Brands (What makes a good brand. A look at the strength of your brand and what it stands for.) (An option to change this module if this already covered in Day 1 is 'What motivations do people use in their choice of car?')

11:00 - 11:15 Break

11:15 - 12:00 Clarifying Your Objectives (Working in tables groups decide what they want to achieve when they are interacting with the public and present back to the rest of the group.)

12.00 - 13.00 Understanding Body Language (Group activities to understand the importance of gestures, posture and eye contact. An in-depth look at a non-threatening greeting.)

13:00 - 14:00 Lunch

14:00 - 14:30 Things to Avoid when on Duty (Here delegates will look at the importance of first impressions, how to avoid being pushy and how to make the experience of any member of the public interacting with staff from their company a memorable one.)

14:30 - 16:00 Role Plays (Groups take it in turns to play company representative, customer and observer. All will have a turn in each role and small groups will report back to the large group.)

16:00 - 16:30 Best Practice in Brand Building (A list of key points identified - later these should be reproduced and sent out to the team)

16:30 - 16:45 Summary & Action Plans Agreed

Testimonials

Amazing course.

Sulaiman Alessa, Saudi Payments

Benefits

  • Understanding the value of brands
  • Identify the best ways of interacting with the public
  • Understanding body language
  • How to build their brand with the public
In-Person Training
Live Virtual Training
Book your place on one of our scheduled courses...
10th Dec 2024
London
£430.00
13th Dec 2024
Bristol (Clifton)
£430.00
16th Dec 2024
Leeds
£430.00
18th Dec 2024
Manchester
£430.00
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20th Dec 2024
Edinburgh
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6th Jan 2025
Nottingham
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9th Jan 2025
Leeds
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10th Jan 2025
Birmingham
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10th Jan 2025
London
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14th Jan 2025
Bristol (Clifton)
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16th Jan 2025
London
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20th Jan 2025
Birmingham
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23rd Jan 2025
Leeds
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24th Jan 2025
Edinburgh
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31st Jan 2025
Edinburgh
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7th Feb 2025
Nottingham
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11th Feb 2025
Birmingham
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13th Feb 2025
Leeds
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19th Feb 2025
London
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20th Feb 2025
Bristol (Clifton)
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24th Feb 2025
London
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27th Feb 2025
Manchester
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28th Feb 2025
Edinburgh
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24th Mar 2025
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27th Mar 2025
Bristol (Clifton)
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4th Apr 2025
Nottingham
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8th Apr 2025
Manchester
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10th Apr 2025
Leeds
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11th Apr 2025
Bristol (Clifton)
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Birmingham
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28th Apr 2025
Nottingham
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London
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Edinburgh
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8th May 2025
Nottingham
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13th May 2025
London
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Bristol (Clifton)
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Leeds
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29th May 2025
Birmingham
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4th Jun 2025
Manchester
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Edinburgh
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Nottingham
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Leeds
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Manchester
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Edinburgh
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10th Jul 2025
Nottingham
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11th Jul 2025
Birmingham
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25th Jul 2025
London
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Manchester
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Leeds
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Birmingham
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Manchester
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8th Sep 2025
Edinburgh
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11th Sep 2025
Bristol (Clifton)
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22nd Sep 2025
Birmingham
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25th Sep 2025
London
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29th Sep 2025
Leeds
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3rd Oct 2025
Manchester
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7th Oct 2025
Edinburgh
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Places
8th Oct 2025
Nottingham
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10th Oct 2025
Nottingham
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14th Oct 2025
Bristol (Clifton)
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21st Oct 2025
Manchester
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Leeds
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3rd Nov 2025
Birmingham
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6th Nov 2025
London
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7th Nov 2025
Edinburgh
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14th Nov 2025
Nottingham
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20th Nov 2025
Bristol (Clifton)
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24th Nov 2025
Birmingham
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28th Nov 2025
Leeds
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2nd Dec 2025
Manchester
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3rd Dec 2025
London
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4th Dec 2025
Edinburgh
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10th Dec 2025
Nottingham
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15th Dec 2025
Birmingham
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18th Dec 2025
London
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23rd Dec 2025
Bristol (Clifton)
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24th Dec 2025
Leeds
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30th Dec 2025
Manchester
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...or create a training session that suits you using one of the options below.
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1-5 delegates £1,100.00
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12th Dec 2024
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£280.00
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17th Jan 2025
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24th Feb 2025
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...or create a training session that suits you using one of the options below.
Private Virtual Training
1-2 delegates £580.00
Each additional £80.00
1-2-1 Virtual Executive Coaching
½ day 1-2-1 virtually£600.00
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Per delegate£280.00
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