Finance for Marketing and Sales People

1 Day
Bristol (Clifton) 12th Dec 2024
23rd Jan 2025
5.5 hours

Course Overview

The aim of this 1 day workshop style course is to equip marketing and sales people with the financial knowledge they need to fulfil their role and appreciate how their negotiations affect the financial performance of their company.

The programme is brisk and interactive and is delivered in layman's terms.

This Finance for Marketing and Sales People course is available throughout the UK.

CPD Value 5.5 Hours

Course Locations

Finance for Marketing and Sales People London
Finance for Marketing and Sales People Manchester
Finance for Marketing and Sales People Nottingham
Finance for Marketing and Sales People Birmingham
Finance for Marketing and Sales People Bristol
Finance for Marketing and Sales People Edinburgh
Finance for Marketing and Sales People Leeds

Related Courses

Here is a selection of courses that we think you might also be interested in.

Managing Budgets
Finance For Non-Finance Managers
Masterclass in Interpreting Financial Statements - Half Day (pm)
Business Friendly Finance - Half Day (am)
Interpreting Financial Statements
Winning the Budget You Need

This course qualifies for Continuous Professional Development hours. Learn more about CPD

Timetable

9.30 –9.45    Coffee & course objectives

9.45 –10.30    What information is needed:

  • time frame
  • format
  • accuracy

10.30 –11.15    Reading your profit and loss account

  • what it tells you
  • what it doesn’t tell you
  • applying ratios and measures of performance
  • benchmarking against your competitors

11.15 –11.30    Coffee break


11.30 –12.45    Actions to improve profitability

  • fundamentals of costing
  • knowing your break even point
  • understanding how costs may vary with sales
  • key measures of efficiency and productivity
  • identifying your key performance drivers
  • using budgets; dealing with variances

12.45 –13.30    Lunch Break

13.30 –14.30    Understanding your Balance Sheet

  • what it tells you –how much is invested
  • what it doesn’t tell you
  • identifying working capital
  • applying ratios and measures of performance

14.30 –15.30    Managing working capital

  • stock management
  • debtors and credit management
  • creditors and other payments

 

15.30 –16.15    Managing your cash resources

  • understanding cash flow forecasts
  • profit v. cash

16.15 –16.30    Action plans –what will you do now?

Testimonials

Excellent course content and delivery.Malcolm took the time to tailor the course to my needs.

Tony Howard, Indium

Excellent course, highly informative. excellent training consultant who gave a really enlightening overview of how finance works within business.

Christopher McIlhinney, The Mansion Group

Benefits

  • Understanding how costs may vary with sales
  • Understanding cash flow forecasts
  • How to apply ratios and measures of performance
  • It will make people aware of the financial benefits of their decision making
  • Give people confidence when negotiating financial aspects of transactions with customers; even the customers finance staff !
In-Person Training
Live Virtual Training
Book your place on one of our scheduled courses...
12th Dec 2024
Bristol (Clifton)
£480.00
16th Dec 2024
Edinburgh
£480.00
18th Dec 2024
Nottingham
£480.00
20th Dec 2024
Birmingham
£480.00
Places
13th Jan 2025
Nottingham
£480.00
Places
16th Jan 2025
Leeds
£480.00
Places
16th Jan 2025
Birmingham
£480.00
Places
20th Jan 2025
London
£480.00
Places
27th Jan 2025
Bristol (Clifton)
£480.00
Places
29th Jan 2025
Edinburgh
£480.00
Places
View 76 more available dates
30th Jan 2025
Manchester
£480.00
Places
14th Feb 2025
Nottingham
£480.00
Places
20th Feb 2025
London
£480.00
Places
21st Feb 2025
Birmingham
£480.00
Places
25th Feb 2025
Edinburgh
£480.00
Places
26th Feb 2025
Manchester
£480.00
Places
28th Feb 2025
Leeds
£480.00
Places
3rd Mar 2025
Bristol (Clifton)
£480.00
Places
13th Mar 2025
Nottingham
£480.00
Places
14th Mar 2025
Birmingham
£480.00
Places
18th Mar 2025
Manchester
£480.00
Places
21st Mar 2025
London
£480.00
Places
24th Mar 2025
Edinburgh
£480.00
Places
27th Mar 2025
Bristol (Clifton)
£480.00
Places
31st Mar 2025
Leeds
£480.00
Places
4th Apr 2025
Nottingham
£480.00
Places
11th Apr 2025
Birmingham
£480.00
Places
24th Apr 2025
Leeds
£480.00
Places
29th Apr 2025
Bristol (Clifton)
£480.00
Places
29th Apr 2025
Edinburgh
£480.00
Places
30th Apr 2025
Manchester
£480.00
Places
6th May 2025
Manchester
£480.00
Places
14th May 2025
Nottingham
£480.00
Places
16th May 2025
Leeds
£480.00
Places
21st May 2025
Edinburgh
£480.00
Places
21st May 2025
Birmingham
£480.00
Places
29th May 2025
London
£480.00
Places
5th Jun 2025
Bristol (Clifton)
£480.00
Places
5th Jun 2025
Leeds
£480.00
Places
12th Jun 2025
Nottingham
£480.00
Places
19th Jun 2025
Birmingham
£480.00
Places
24th Jun 2025
Edinburgh
£480.00
Places
25th Jun 2025
London
£480.00
Places
30th Jun 2025
Bristol (Clifton)
£480.00
Places
3rd Jul 2025
Manchester
£480.00
Places
3rd Jul 2025
Birmingham
£480.00
Places
11th Jul 2025
Nottingham
£480.00
Places
24th Jul 2025
Edinburgh
£480.00
Places
24th Jul 2025
London
£480.00
Places
25th Jul 2025
Bristol (Clifton)
£480.00
Places
30th Jul 2025
Bristol (Clifton)
£480.00
Places
4th Aug 2025
Manchester
£480.00
Places
7th Aug 2025
Leeds
£480.00
Places
8th Aug 2025
Nottingham
£480.00
Places
15th Aug 2025
Birmingham
£480.00
Places
22nd Aug 2025
London
£480.00
Places
1st Sep 2025
Leeds
£480.00
Places
2nd Sep 2025
London
£480.00
Places
8th Sep 2025
Manchester
£480.00
Places
15th Sep 2025
Nottingham
£480.00
Places
18th Sep 2025
Nottingham
£480.00
Places
24th Sep 2025
Birmingham
£480.00
Places
29th Sep 2025
Leeds
£480.00
Places
1st Oct 2025
Bristol (Clifton)
£480.00
Places
2nd Oct 2025
Manchester
£480.00
Places
3rd Oct 2025
Manchester
£480.00
Places
7th Oct 2025
Edinburgh
£480.00
Places
10th Oct 2025
Birmingham
£480.00
Places
17th Oct 2025
London
£480.00
Places
24th Oct 2025
Bristol (Clifton)
£480.00
Places
24th Oct 2025
Edinburgh
£480.00
Places
31st Oct 2025
Leeds
£480.00
Places
3rd Nov 2025
London
£480.00
Places
12th Nov 2025
Leeds
£480.00
Places
17th Nov 2025
Nottingham
£480.00
Places
21st Nov 2025
Edinburgh
£480.00
Places
24th Nov 2025
Birmingham
£480.00
Places
1st Dec 2025
Bristol (Clifton)
£480.00
Places
3rd Dec 2025
Manchester
£480.00
Places
8th Dec 2025
Leeds
£480.00
Places
11th Dec 2025
London
£480.00
Places
12th Dec 2025
London
£480.00
Places
17th Dec 2025
Manchester
£480.00
Places
22nd Dec 2025
Bristol (Clifton)
£480.00
Places
24th Dec 2025
Edinburgh
£480.00
Places
30th Dec 2025
Nottingham
£480.00
Places
...or create a training session that suits you using one of the options below.
Inhouse Training
1-5 delegates £1,200.00
6-10 delegates £1,650.00
Each additional £100.00
1-2-1 Executive Coaching
½ day on-site£750.00
1 day on-site£1,250.00
U-Choose Training
Per delegate£480.00
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Duration
Places
Book your place on one of our online courses...
23rd Jan 2025
Full Day
£280.00
Places
21st Feb 2025
Full Day
£280.00
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24th Mar 2025
Full Day
£280.00
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23rd Apr 2025
Full Day
£280.00
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22nd May 2025
Full Day
£280.00
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23rd Jun 2025
Full Day
£280.00
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23rd Jul 2025
Full Day
£280.00
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21st Aug 2025
Full Day
£280.00
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23rd Sep 2025
Full Day
£280.00
Places
23rd Oct 2025
Full Day
£280.00
Places
View 2 more available dates
24th Nov 2025
Full Day
£280.00
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9th Dec 2025
Full Day
£280.00
Places
...or create a training session that suits you using one of the options below.
Private Virtual Training
1-2 delegates £580.00
Each additional £80.00
1-2-1 Virtual Executive Coaching
½ day 1-2-1 virtually£600.00
1 day 1-2-1 virtually£950.00
U-Choose Virtual Training
Per delegate£280.00
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Duration