This advertising and promotion course analyses cold calling, mail-shots, telephone prospecting, advertising, packaging and many more promotional ideas. Delegates discover the world of semiotic (the study of signs) deconstruction. Analysing promotional materials to look at deeper/hidden messages that pictures, words, sounds and music convey. Once we know how to semiotically deconstruct other advertisements, we can build our own campaigns far more effectively.
This The Secrets of Low Cost Advertising course is available throughout the UK.
CPD Value 5.5 Hours
Course Benefits
- The ability to design and produce effective advertising on a small budget
- The ability to be objective when looking at adverts
- Understand why top companies design the adverts they do
- Understand the importance of headlines
- Analyse all types of promotion through the study of semiotics
- Discuss and develop individual/company advertising and promotional ideas
Our Birmingham Training Venue
Address
12 Hagley Road
Five Ways
Birmingham
B16 8SJ
0121 452 1144
Directions To Our Birmingham Venue
Just a 5-minute walk from Five Ways train station and steps from the city centre. Birmingham New Street Station is a 5-minute drive or 15-minute walk away, with a tram stop across the underpass, a bus stop by our patio, and on-site parking for those arriving by car.
Parking: We offer 56 on-site car parking spaces at
competitive rates of £7 per day and £15 overnight,
ideal for both short visits and extended stays.
This course is available in the following locations:
The Secrets of Low Cost Advertising London
The Secrets of Low Cost Advertising Bristol
The Secrets of Low Cost Advertising Manchester
The Secrets of Low Cost Advertising Edinburgh
The Secrets of Low Cost Advertising Nottingham
The Secrets of Low Cost Advertising Leeds