What is creativity and why is it important? Let’s start with the most common misconception, you do not have to be ‘off the wall’ or ‘wacky’ to be creative. Naturally artists and people who work in the creative industries tend to exercise their creative muscles more than most but all they have done is continue to pursue in their careers what comes naturally. We are all born creative, after all if you want to find the most creative people in the world all you have to do is visit a playground! Sometimes however as we grow up we find ourselves conditioning out mindset to subscribe to the norms set by others around us. If we choose to accept and believe others who tell us ‘It’s always been done that way’, ‘that will never work’, ‘they’ll never accept that’ etc then no wonder people begin to resist their natural urge to dream, test new ideas and push the envelope. Of course it is essential for our very existence to think in a logical manner. Many of us like to get down to brass tacks rather than play around in the clouds but at times opening the mind to possibilities is the best way forward.
“The trouble is, those that only consider brass tacks don’t always look at the copper tacks, or the steel tacks or the brass rivets.” Roger Von Oech
Creativity is a prerequisite of innovation and without innovation there simply is no future. At the conclusion of this course you will have genuinely surprised yourself at the level of creativity you possess. You will learn a series of simple, fun and proven techniques for being creative that have been used by (amongst many others) the Walt Disney Corporation, Pizza companies to design new pizzas & even the makers of the TV series ‘The Lone Ranger!’
This Creativity and Innovation (2 Day Course) course is available throughout the UK.
CPD Value 5.5 Hours
Course Benefits
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Creativity is all about developing new perspectives, generating new ideas and solving practical problems. This is why creativity is essential for organisations who need to achieve and maintain a competitive edge - creativity isn't just relevant; it's essential. During the day the participants will be given the opportunity to apply one or more of the proven creative and innovative thinking process to live work-related challenges.
Each participant will:
- enhance their problem solving skills.
- use logical and analytical thinking to generate creative ideas
- boost their self confidence when tackling difficult challenges
- use of a variety of proven creative techniques developed by Tony Buzan and Edward DeBono two of the greatest modern creative thinkers
Our Birmingham Training Venue
Address
12 Hagley Road
Five Ways
Birmingham
B16 8SJ
0121 452 1144
Directions To Our Birmingham Venue
Just a 5-minute walk from Five Ways train station and steps from the city centre. Birmingham New Street Station is a 5-minute drive or 15-minute walk away, with a tram stop across the underpass, a bus stop by our patio, and on-site parking for those arriving by car.
Parking: We offer 56 on-site car parking spaces at
competitive rates of £7 per day and £15 overnight,
ideal for both short visits and extended stays.


This course is available in the following locations:
Creativity and Innovation (1 day course) London
Creativity and Innovation (1 day course) Bristol
Creativity and Innovation (1 day course) Manchester
Creativity and Innovation (1 day course) Edinburgh
Creativity and Innovation (1 day course) Nottingham
Creativity and Innovation (1 day course) Leeds