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Our key benefits of customer service training programs

Customer service is at the heart of every business, whatever the sector. Without strong customer service it’s difficult to attract and retain consumers to your brand. However, what many businesses overlook is that every single interaction a customer has with your brand will contribute to overall experience. That’s just one of the reasons why customer service training programs are becoming increasingly essential.

More committed employees

Investing in a training programme sends a clear signal to employees that they are worth nurturing. This can lead to higher levels of loyalty and commitment to an employer and staff who are willing to go the extra mile. It also provides the opportunity for employees to understand more about the organisation that they work for, which can lead to higher levels of motivation to help it grow. Staff who have been given the tools to do their job well tend to exceed expectations and a customer service training program is a very effective way to ensure this.

The impact on the bottom line

Investing in customer service training programmes can have a tangible impact on the figures that matter. There are a number of key ways in which this works:

  • Better customer service improves customer retention, which leads to more sales with less investment required from the business to generate each sale than with a new customer
  • Techniques to acquire new customers are more successful, whether as a result of positive word of mouth recommendations about customer experience or the interactions potential customers have with the brand
  • Employee turnover is reduced and so recruitment costs decrease

Improving the overall level of customer service

Ad hoc focus on customer service can improve elements of the way that consumers experience your brand. However, customer service training programs provide a comprehensive opportunity to increase the level of customer service being provided overall. Employees are trained consistently on the same level of competencies, and skills such as communication, listening and problem solving are improved across the board.

Customer satisfaction

Providing customers with a better experience of your brand is probably the number one reason that most businesses invest in a training program. This is particularly important when it comes to being able to deal with issues, concerns, faults or problems that customers may raise with your business. The way these are handled can be crucial in terms of whether there is an ongoing relationship with that customer and how they talk about your brand to others. Staff who have been on a customer service training program are often able to handle situations at the first point of contact, resolving issues satisfactorily, boosting the positive experience that the customer has of the brand. Well trained staff understand how to make customers feel valued and important to the business in any situation and this contributes heavily to customer loyalty and retention.

Customer service training programs are designed to optimise human resources within the business and enable your staff to become a key tool in the experience that your customers have.

Our Outstanding Customer Service Skills course is ideal for delegates who want to build upon their knowledge, skills and will to support their customers.

In-House Training with PTP

PTP stands for Practical Training for Professionals and our aim is to make our training as practical as possible so delegates can return to the workplace with skills they can implement immediately. PTP now delivers training to over 40% of the FTSE 100.

What you get for your money

What is 1-to-1 training?

1-to-1 training can be based on any of the 100 plus courses that PTP provides, it includes an initial telephone conference of up to 1 hour, a 1/2 day (3.5 hours) on-site one to one training session at your premises with one of PTP's expert trainers and then a further telephone conference call of up to an hour within 2 weeks of the on-site visit.

You have the option of a line manager being involved in both telephone conferences, the second telephone conference which can be for feedback and action planning is generally scheduled during the on-site visit.

Who does 1-to-1 training suit?

Individuals taking on a new challenge or responsibilities. Professionals who want a trusted "sounding board" and thinking partner. Executives or managers who want to enhance their leadership effectiveness to achieve organizational and career success. Executives and professionals wanting to compete successfully but still retain balance in their life. Individuals who want to understand their blind spots so that they don't stand in their own way on their path to success. Executives and Professionals who want to improve their interpersonal skills so as to be more effective with bosses, peers, subordinates, or people in general. How much does 1-to-1 training cost?

A 1-to-1 training session costs from as little as £400 + VAT and will include an initial telephone conference of up to 1 hour, a 1/2 day (3.5 hours) on-site training at your premises and then a further telephone conference call of up to an hour within 2 weeks of the on-site visit.

What is U-Choose?

Choose from any of the 150 plus courses that PTP provides, and choose from 1 of our 50 plus UK wide training venues. You must book for 2 or more delegates and at least 4 weeks in advance, but that’s it, the course you want where you want it. The reason we ask for a minimum of 4 weeks notice is to enable us to market the course you have scheduled to other companies and organisations. However, if we fail to sell any additional places we guarantee to run the course just for you.

How much does U-Choose Training cost?

U-choose costs the same as our normal open courses i.e. the normal delegate rate. This includes lunch and refreshments throughout the day, framed certification and comprehensive training notes. A U-Choose booking can only be confirmed once we receive payment which can be made via credit/debit card, BACS or cheque. Payment is due at least 4 weeks before the date you request. Please note to be eligible for U-Choose you must book a minimum of 2 delegates on the same course & date.