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Objection Handling Skills

Training Description

Good objection handling skills are crucial to success in sales and customer care. If a salesperson is unable to come back with a good answer to the statement: 'I think it's too expensive,' they will lose the sale so quickly, that they might as well have answered 'I couldn't agree with you more!' Similarly, goodwill is lost very quickly in a customer care environment if a complaint is simply ignored or inadequately dealt with.Whatever objection a customer or prospect comes up with, this course will find the best possible answer in every situation. Through a series of role-plays and exercises, these answers will soon become second nature to the delegates ensuring that they do not slip up if confronted by a difficult objection again.

The Course Suits

Any person in a sales or customer care role who wishes to improve their objection handling skills.

Training Benefits

  • To handle and overcome objections at all levels
  • How to maximise profit through negotiation
  • How to apply a close to a negotiating situation
  • Understand the importance of customer care in a sales environment

Course Timetable

09:30 - 10:00 Coffee & Course Objectives

09:30 - 10:00 Setting Out Our Objectives (Emphasis here is not just on getting a sale but also maximising profit.)

10:00 - 10:30 Objection Handling - The Basics (This module looks at the most common pitfalls in negotiating situations and how to overcome them. Pre-handling objections as the ideal solution)

10:30 - 11:00 The Price Objection (9 things the customer could mean when they raise the price objection. How to handle them effectively.)

11:00 - 11:15 Coffee break

11:15 - 12:00 Role Play (Here delegates work in pairs and look at real life scenarios. Objection handling put into practice.)

12:00 - 12:45 Test (A test to ensure all delegates have understood and remembered the concepts discussed in the course.)

12:45 - 13:30 Lunch

13:30 - 15:00 Types Of Closes (23 closes are analysed)

15:00 - 16:30 What Type of Closer Are You? (Personal test)

16:30 - 16:45 Summary & Action Plans Agreed


© PTP/212

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Objection Handling Skills training course available to book:

Objection Handling Skills courses
Training Location Training Date Training Price Book Trainging
Edinburgh 01-09-2010 £425.00 Book Objection Handling Skills Course Online
London (Liverpool St) 20-09-2010 £425.00 Book Objection Handling Skills Course Online
Bristol 11-10-2010 £425.00 Book Objection Handling Skills Course Online
Leicester 29-10-2010 £425.00 Book Objection Handling Skills Course Online
Manchester (Airport) 18-11-2010 £425.00 Book Objection Handling Skills Course Online
London (Liverpool St) 06-01-2011 £425.00 Book Objection Handling Skills Course Online
Leeds City West Business Park 26-01-2011 £425.00 Book Objection Handling Skills Course Online
Birmingham (Solihull) 16-02-2011 £425.00 Book Objection Handling Skills Course Online
Edinburgh 01-03-2011 £425.00 Book Objection Handling Skills Course Online
London (Liverpool St) 18-04-2011 £425.00 Book Objection Handling Skills Course Online
Bristol 10-05-2011 £425.00 Book Objection Handling Skills Course Online
Leicester 23-05-2011 £425.00 Book Objection Handling Skills Course Online
Manchester (Airport) 13-06-2011 £425.00 Book Objection Handling Skills Course Online
London (Liverpool St) 30-06-2011 £425.00 Book Objection Handling Skills Course Online
Leeds City West Business Park 19-07-2011 £425.00 Book Objection Handling Skills Course Online
Birmingham (Solihull) 10-08-2011 £425.00 Book Objection Handling Skills Course Online
Edinburgh 31-08-2011 £425.00 Book Objection Handling Skills Course Online
London (Liverpool St) 19-09-2011 £425.00 Book Objection Handling Skills Course Online
Bristol 10-10-2011 £425.00 Book Objection Handling Skills Course Online
Leicester 04-11-2011 £425.00 Book Objection Handling Skills Course Online
Manchester (Airport) 17-11-2011 £425.00 Book Objection Handling Skills Course Online

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To book the Objection Handling Skills course as an in-house programme click here (£1600 per day for up to 10 delegates)

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