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Introduction to Social Media for Business
Introduction to Social Media for Business
Training Description
Social Media platforms are transforming the way businesses are working. From sales to customer service, from brand management to hiring the top talent required to make a business grow, Social Media has the immediacy and power to grow your business and help you understand what is happening that’s relevant to you now!
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Introduction to Blogging For Business
The Course Suits
This ½ day course is for business decision makers who need to understand the changing social web and what it means for them. Introduction to Social Media for business assumes little or no knowledge of social media. However, it would be beneficial to have a general understanding of personal computers and the World Wide Web.
Training Benefits
At the completion of Introduction to Social Media for Business you should be able to:
· State what is happening right now on social media
· Specify why is it important to business
· Describe the relevant platforms like LinkedIn, YouTube, Facebook and Twitter
· Find out where the conversation is happening online about YOUR business
· Understand how to monitor your brand online and what are the reputational risk issues
· State how companies measure their social media impact including developing a SMART strategy
· Understand current recommended best practice for communicating online, what is acceptable and appropriate for businesses to do
Course Timetable
This course runs as a morning session (9.30 - 12.30)
All areas covered are noted above. There is no fixed timetable as this is a very interactive session, allowing delegates to ask questions and choose which areas they wish to spend more or less ime covering.
© PTP/SM01
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